Privacy Policy
Version: 1.0
Effective Date: July 12, 2026
Last Updated: July 12, 2026
Welcome to MakeMeMine ("MakeMeMine", "we", "our", or "us"). We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains what information we collect, why we collect it, how we use it, and the choices you have regarding your information when you visit our website, create an account, shop with us, interact with our community features, apply as a brand partner, or otherwise use our services.
By accessing or using MakeMeMine, you acknowledge that you have read and understood this Privacy Policy.
1. Who We Are
MakeMeMine is a curated multi-brand marketplace and editorial platform designed to help individuals discover intimate apparel, body-positive education, and meaningful stories around confidence, comfort, and self-expression.
For the purposes of applicable privacy laws, MakeMeMine Ltd. is the organization responsible for the collection and processing of your personal information.
Privacy Contact: Privacy Officer, MakeMeMine Ltd. Email: support@makememine.com Mailing Address: Available upon valid legal or regulatory request.
2. Information We Collect
Depending on how you use MakeMeMine, we may collect the following information.
Information You Provide
- Name
- Email address
- Shipping address
- Billing address
- Phone number, if provided
- Account login information
- Brand application details
- Customer-support communications
- Newsletter subscriptions
- Story Room submissions
- Between Us comments
- Ways of Desire submissions
- Wishlist, Closet, or saved-product preferences
- Product reviews
- Survey responses
Providing certain information is optional, but some services may not function without it.
Order Information
When you place an order, we may collect:
- Products purchased
- Order history
- Shipping information
- Transaction details
- Payment confirmation
We do not store your full credit or debit card information. Payments are securely processed by trusted third-party payment providers.
Automatically Collected Information
When you browse MakeMeMine, we may automatically collect:
- IP address
- Browser type
- Device information
- Operating system
- Pages visited
- Time spent on pages
- Referral source
- Approximate location
- Session information
- Cookies and similar technologies
3. How We Collect Information
We collect information when you:
- Visit our website
- Create an account
- Sign in
- Place an order
- Join our newsletter
- Contact customer support
- Apply as a brand partner
- Submit content through Story Room
- Participate in Between Us
- Share ideas through Ways of Desire
- Use our chatbot
- Interact with our educational resources
4. How We Use Your Information
We may use your information to:
- Process orders
- Deliver products
- Provide customer support
- Create and manage your account
- Personalize your shopping experience
- Recommend products and brands
- Improve MakeMeMine
- Detect fraud and maintain platform security
- Moderate community content
- Process brand applications
- Respond to inquiries
- Send transactional emails
- Send marketing communications when you have consented
- Meet legal and regulatory obligations
We use personal information only for appropriate purposes and where we have a valid legal basis or consent where required.
5. Consent and Your Choices
Where consent is required, we seek consent that is meaningful in light of the nature, purpose, and consequences of the collection, use, or disclosure.
You may withdraw consent for optional uses, such as marketing communications, subject to legal or contractual restrictions and reasonable notice. Withdrawal of consent may affect services that rely on that information.
6. Cookies and Similar Technologies
We use cookies and similar technologies to:
- Keep you signed in
- Remember preferences
- Improve website performance
- Understand visitor behaviour
- Measure website traffic
- Enhance security
- Support permitted personalization and marketing
You may control cookies through browser settings and any cookie-preference tools we provide. Disabling certain cookies may affect website functionality.
7. Payment Processing
Payments on MakeMeMine are processed by trusted third-party payment providers.
Your payment information is transmitted securely to those providers and is subject to their own privacy policies. MakeMeMine does not store complete payment-card information on its servers.
8. Community Features
MakeMeMine includes community spaces such as:
- Story Room
- Between Us
- Ways of Desire
Information you voluntarily choose to publish in these areas may be visible to other users. Please avoid sharing sensitive personal information in publicly accessible areas.
We may moderate, edit, restrict, or remove submissions that violate our Community Guidelines, Terms of Service, or applicable law.
9. AI Features
Some MakeMeMine experiences may use artificial intelligence to improve recommendations, provide guidance, assist moderation, or enhance user experiences.
AI-generated suggestions are intended for informational purposes and should not be considered professional, medical, legal, psychological, or financial advice.
10. Marketing Communications
If you choose to subscribe, we may send:
- Launch announcements
- Brand features
- Editorial stories
- Educational content
- Promotions
- Product recommendations
You may unsubscribe at any time using the link included in our emails. Transactional or service-related messages may still be sent when necessary.
11. Sharing Your Information
We do not sell your personal information.
We may share information with trusted service providers that help us operate MakeMeMine, including:
- Payment processors
- Shipping providers
- Email service providers
- Website-hosting providers
- Authentication providers
- Analytics providers
- Customer-support platforms
- Fraud-prevention and security providers
These providers receive only the information reasonably necessary to perform their services and are expected to protect it appropriately.
We may also disclose information where required by law, to respond to lawful requests, protect rights and safety, investigate fraud, or support a business transaction such as a merger or acquisition, subject to applicable safeguards.
12. International Users and Transfers
MakeMeMine may serve customers and brands in multiple countries. Your information may be processed or stored in jurisdictions with privacy laws different from those in your country of residence.
Where required, we take reasonable contractual, technical, and organizational measures to protect personal information transferred across borders.
13. Data Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, disclosure, alteration, loss, misuse, or destruction.
While we strive to protect your information, no online platform can guarantee absolute security.
14. Data Retention
We retain personal information only for as long as reasonably necessary to:
- Provide our services
- Complete transactions
- Resolve disputes
- Maintain business records
- Detect fraud and security incidents
- Comply with legal obligations
When information is no longer required, we securely delete, destroy, or anonymize it where reasonably practicable.
15. Your Rights
Depending on your location, you may have rights to:
- Access your personal information
- Correct inaccurate or incomplete information
- Request deletion where applicable
- Withdraw marketing consent
- Request a copy of certain information
- Restrict or object to certain processing activities
- Ask questions or challenge our compliance
- Lodge a complaint with an applicable privacy authority
Requests may be submitted to the Privacy Officer using the contact details below. We may need to verify your identity before responding.
16. Children's Privacy
MakeMeMine is not intended for children under the age of 16.
We do not knowingly collect personal information from children. If we become aware that such information has been collected, we will take reasonable steps to remove it.
17. Third-Party Links
Our website may contain links to third-party websites, brands, or services. We are not responsible for their privacy practices. We encourage you to review their privacy policies before providing personal information.
18. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When material changes are made, we will update the "Last Updated" date and provide additional notice where appropriate.
19. Contact Us
For questions, requests, or concerns about this Privacy Policy or our handling of personal information, contact:
Privacy Officer MakeMeMine Ltd. Email: support@makememine.com Mailing Address: Available upon valid legal or regulatory request.
